New From Chase: Rotating Rewards Text Reminder and Chase GiftShelf | CreditShout

New From Chase: Rotating Rewards Text Reminder and Chase GiftShelf


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Chase is making it even easier for Ultimate Rewards card members to “go mobile” in 2011. The bank, which offers one of the top-ranked rewards credit cards with Chase Freedom, along with’s top business rewards credit card with Ink Cash, has introduced two new programs to help Chase customers “on-the-go.”

Chase Freedom Rewards Text Reminder

Tired of forgetting to “opt-in” to the Chase Freedom rewards rotating categories at the beginning of each quarter? Me too. That’s why I was so glad to hear that Chase has introduced a text message reminder service for the 5% bonus program. Just go here to sign up. After you register (just one time, not every quarter!) you’ll get a text message once a month reminding you to enroll in the 5% bonuses for that quarter. Respond “BON” by text after you get the enrollment reminder, and you’re good for the quarter.

While we’re on the topic, don’t forget to enroll for 5% cash back on up to $1,500 in grocery and drug store purchases from now through March 31. I’m heading there now…

Get Mobile Gift Cards with Chase Rewards Points

A new, free mobile application for iPhones, the Chase GiftShelf, was recently introduced and is available in the Apple iTunes App Store.

The Chase GiftShelf permits Chase credit card members to send a gift card through the Chase Ultimate Rewards portal to anyone instantly via text or email. You can pay for the gift card with your Ultimate Rewards points or with your Chase credit card. The app is compatible with the iPhone, iPod Touch, and iPad.

In some cases, you can simply show retailers your phone to redeem the gift card. Other times, they will scan your phone’s screen. For restaurant gift certificates, you will have to print a copy of the gift card for redemption.

Retailers participating in the program include:

  • Home Depot
  • Clothing stores like The Gap, Banana Republic, Land’s End, Old Navy
  • Popular restaurants including Chili’s, On the Border, Maggiano’s Little Italy, Romano’s Macaroni Grill
  • CVS pharmacy
  • Papa John’s Pizza
  • The Container Store
  • Many others, with more to be added soon
Rewards “Convenience” a Trend in 2011

These two programs mark a trend in greater convenience for rewards credit card customers: Rewards when people want them, where they want them, with the choices they want.

Credit experts note that the trend of credit card companies promoting merchandise and gift cards over cash back (which, of course, everyone loves!) will grow as banks tighten their belts and try to make up for the lost revenue resulting from the Durbin Interchange Amendment.

Company reps, of course, note that programs like the Chase GiftShelf are a matter of adding value and convenience for loyal rewards customers.

Either way you look at it, customers can benefit with careful shopping and by taking advantage of these new, convenient features.

Stay tuned to to read more about 2011 rewards credit card trends from the point of view of personal finance experts and top banks and credit card issuers.

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