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Hopefully this is the beginning of the end for the traditional store credit card with limited benefits. Macy’s and American Express have announced recently that they will partner together to offer the new card, which is designed to combine traditional rewards progams with leveraged purchasing ability at hundreds of Macy’s stores in the U.S. and its territories.
In addition to 1% cash back on all purchases made with the card, members can receive triple rewards when they use the card to shop at Macy’s. These rewards can be redeemed for $25 Star Rewards Certificates which can be applied toward Macy’s merchandise and apparel. Cardholders can also take advantage of Daily Wish from American Express, which offers special discounts of up to 50% on specific items and travel opportunities.
New cardholders can also receive double rewards on grocery, gasoline, and pharmacy purchases through the end of 2010, as well as 15% cash back from participating restaurants which are patronized between Labor Day and New Year’s Eve.